var request = require('request');
var options = {
  'method': 'POST',
  'url': 'https://www.productcategorization.com/api/iab/gpt_category2.php',
  'headers': {
    'Content-Type': 'application/x-www-form-urlencoded'
  },
  form: {
    'query': 'audi car'
  }
};
request(options, function (error, response) {
  if (error) throw new Error(error);
  console.log(response.body);
});

Usage of product categorization

Product categorization is primarily used in online stores, to provide more detailed categorization of stores products, which leads to better searchability, filtering and improved conversions of the online store. Product categorization API can also be used in other settings, e.g. as part of internal or external apps/Saas websites.

The process of categorizing products is usually automated, using a machine learning model, due to sheer number of products that are available on online stores. E.g. Amazon sells more than 12 million products and if including Amazon Marketplace sellers, the number of products sold is over 300 million.

You can learn more about other use cases in this in-depth guide on product categorization.

If interested in possible product categories that one can use in this kind of classification, check out the taxonomy from Google: https://www.google.com/basepages/producttype/taxonomy.en-US.txt.

If you are looking for a free tool for ecommerce categorizations, check out this product categorization API, which is the basis of this API service.

Usage in online dashboard

The API service also has an online dashboard version, which may be sometimes more conveninent and quicker than usage of API.

Here is an example screenshot:

Form of json

Example output from Product Categorization API for "online puzzle":

{
  "classification": [
    {
      "category": "Toys & Games",
      "value": 0.9638764770961815
    },
    {
      "category": "Baby & Toddler",
      "value": 0.035059565554713144
    },
    {
      "category": "Home & Garden",
      "value": 0.0002963369659567312
    },
    {
      "category": "Sporting Goods",
      "value": 0.00023261258646299374
    },
    {
      "category": "Apparel & Accessories",
      "value": 0.0002154233610409791
    },
    {
      "category": "Arts & Entertainment",
      "value": 0.00006532454044944747
    },
    {
      "category": "Animals & Pet Supplies",
      "value": 0.000059422859421801474
    },
    {
      "category": "Food, Beverages & Tobacco",
      "value": 0.00002773526129753021
    },
    {
      "category": "Hardware",
      "value": 0.00002505846630513308
    },
    {
      "category": "Vehicles & Parts",
      "value": 0.000021958370880675152
    },
    {
      "category": "Office Supplies",
      "value": 0.00001764502356391286
    },
    {
      "category": "Software",
      "value": 0.000016447423481062168
    },
    {
      "category": "Electronics",
      "value": 0.000016334880730325363
    },
    {
      "category": "Luggage & Bags",
      "value": 0.00001318376032711391
    },
    {
      "category": "Business & Industrial",
      "value": 0.000012255740845011877
    },
    {
      "category": "Health & Beauty",
      "value": 0.000011468345231805086
    },
    {
      "category": "Mature",
      "value": 0.000009977075952148216
    },
    {
      "category": "Furniture",
      "value": 0.000008364040734807803
    },
    {
      "category": "Religious & Ceremonial",
      "value": 0.0000053440428514067635
    },
    {
      "category": "Media",
      "value": 0.0000046483939975945625
    },
    {
      "category": "Cameras & Optics",
      "value": 0.00000441620957481985
    }
  ],
  "language": "en"
}

Language support

API service accepts texts not only in English, but many other languages, including German, Italian, Spanish, Dutch, French and others.

Useful resources

IAB taxonomy: [https://www.iab.com/guidelines/content-taxonomy/)
Facebook Taxonomy: https://www.facebook.com/business/help/526764014610932
We convert images to text to be then used as classifier using OCR Software
Categorization of websites - with examples
Our product categorization API has been succesfully used to classify over 1 million top shopify stores in three Tiers of categorization.
IP Lookup API

Our package is available on these websites

Keywords

FAQs

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Last updated on 05 Sep 2022

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