@snowplow/tracker-core

What is @snowplow/tracker-core?

@snowplow/tracker-core is a core library for Snowplow event tracking. It provides the essential functionalities to track events, manage contexts, and handle custom schemas. This package is typically used as a base for building more specific trackers for different platforms.

What are @snowplow/tracker-core's main functionalities?

Track Structured Events

This feature allows you to track structured events, which are events with a predefined set of properties such as category, action, label, property, and value.

const { trackerCore } = require('@snowplow/tracker-core');
const core = trackerCore('my-namespace', 'my-app-id');
core.trackStructEvent({
  category: 'category',
  action: 'action',
  label: 'label',
  property: 'property',
  value: 42
});

Track Unstructured Events

This feature allows you to track unstructured events, which are events with a custom schema. You can define your own schema and send data that conforms to it.

const { trackerCore } = require('@snowplow/tracker-core');
const core = trackerCore('my-namespace', 'my-app-id');
core.trackUnstructEvent({
  schema: 'iglu:com.acme/event/jsonschema/1-0-0',
  data: {
    key1: 'value1',
    key2: 'value2'
  }
});

Add Contexts

This feature allows you to add contexts to your events. Contexts provide additional information about the event, such as user details, session information, or any other relevant data.

const { trackerCore } = require('@snowplow/tracker-core');
const core = trackerCore('my-namespace', 'my-app-id');
const contexts = [
  {
    schema: 'iglu:com.acme/context/jsonschema/1-0-0',
    data: {
      key1: 'value1',
      key2: 'value2'
    }
  }
];
core.trackStructEvent({
  category: 'category',
  action: 'action',
  label: 'label',
  property: 'property',
  value: 42,
  context: contexts
});

Other packages similar to @snowplow/tracker-core

analytics-node

analytics-node is the official Segment library for Node.js. It allows you to track events and send them to Segment, which can then forward them to various analytics services. Compared to @snowplow/tracker-core, analytics-node is more focused on integration with the Segment platform and provides a higher-level API for event tracking.

mixpanel

mixpanel is the official Mixpanel library for Node.js. It allows you to track events and send them to Mixpanel for analysis. Compared to @snowplow/tracker-core, mixpanel is more focused on providing analytics and insights within the Mixpanel platform and offers a higher-level API for event tracking.

README

Snowplow Tracker Core

Core module to be used by Snowplow JavaScript based trackers.

Maintainer quick start

Part of the Snowplow JavaScript Tracker monorepo.
Build with Node.js (18 - 20) and Rush.

Setup repository

npm install -g @microsoft/rush 
git clone https://github.com/snowplow/snowplow-javascript-tracker.git
rush update

Building Tracker Core

cd libraries/tracker-core
rushx build

Running tests

rushx test

Package Installation

With npm:

npm install @snowplow/tracker-core

Usage

CommonJS Example

const trackerCore = require('@snowplow/tracker-core').trackerCore;

// Create an instance with base 64 encoding set to false (it defaults to true)
const core = trackerCore({
    base64: false
});

ES Module Example

import { trackerCore } from '@snowplow/tracker-core';

// Create an instance with base 64 encoding set to false (it defaults to true)
const core = trackerCore({
    base64: false
})

Example

// Add a name-value pair to all payloads
core.addPayloadPair('vid', 2);

// Add each name-value pair in a dictionary to all payloads
core.addPayloadDict({
    'ds': '1160x620',
    'fp': 4070134789
});

// Add name-value pairs to all payloads using convenience methods
core.setTrackerVersion('js-3.6.0');
core.setPlatform('web');
core.setUserId('user-321');
core.setColorDepth('24');
core.setViewport('600', '400');
core.setUseragent('Snowplow/0.0.1');

// Track a page view with URL and title
const pageViewPayload = core.track(
    buildPageView({
        pageUrl: 'http://www.example.com',
        pageTitle: 'landing page',
    })
);

console.log(pageViewPayload);
/*
{
    'e': 'pv',
    'url': 'http://www.example.com',
    'page': 'landing page',
    'uid': 'user-321',
    'vid': 2,
    'ds': '1160x620',
    'fp': 4070134789,
    'tv': 'js-3.6.0',
    'p': 'web',
    'cd': '24',
    'vp': '600x400',
    'ua': 'Snowplow/0.0.1',
    'dtm': '1406879959702',                          // timestamp
    'eid': 'cd39f493-dd3c-4838-b096-6e6f31015409'    // UUID
}
*/

// Stop automatically adding tv, p, and dtm to the payload.
core.resetPayloadPairs({});

// Track an unstructured event
const selfDescribingEventPayload = core.track(
    buildSelfDescribingEvent({
        event: {
            'schema': 'iglu:com.snowplowanalytics.snowplow/link_click/jsonschema/1-0-0',
            'data': {
                'targetUrl': 'http://www.destination.com',
                'elementId': 'bannerLink'
            }
        }
    })
);

console.log(selfDescribingEventPayload);
/*
{
    'e': 'ue',
    'eid': '4ed5da6b-7fff-4f24-a8a9-21bc749881c6',
    'dtm': '1659086693634',
    'ue_pr': "{\"schema\":\"iglu:com.snowplowanalytics.snowplow/unstruct_event/jsonschema/1-0-0\",\"data\":{\"schema\":\"iglu:com.snowplowanalytics.snowplow/link_click/jsonschema/1-0-0\",\"data\":{\"targetUrl\":\"http://www.destination.com\",\"elementId\":\"bannerLink\"}}}"
}
*/

Other features

Core instances can be initialized with a configuration object. base64 Determines whether custom contexts and unstructured events will be base 64 encoded. corePlugins are used to intercept payload creation and add contexts on every event. callback is an optional callback function which gets applied to every payload created by the instance.

const core = trackerCore({
    base64: true,
    corePlugins: [/* Your plugins here*/],
    callback: console.log
});

The above example would base 64 encode all unstructured events and custom contexts and would log each payload to the console.

Use the setBase64Encoding method to turn base 64 encoding on or off after initializing a core instance:

const core = trackerCore(); // Base 64 encoding on by default

core.setBase64Encoding(false); // Base 64 encoding is now off

Documentation

For more information on the Snowplow JavaScript Tracker Core's API, view its docs page.

Copyright and license

Licensed and distributed under the BSD 3-Clause License (An OSI Approved License).

Copyright (c) 2022 Snowplow Analytics Ltd, 2010 Anthon Pang.

All rights reserved.